Fitocracy has 2nd best user engagement stats after Facebook. Wanna know how they got there?

Just finished another great interview on, this time with Dick Talens. Dick is a co-founder of Fitocracy, which is a mobile social network for people into fitness that helps them achieve their goals by using a combination of community and gamification. Fitocracy has the 2nd best user engagement rates after Facebook out of all social networks. To put it short, the people that use Fitocracy love it. And they?ve got stars like Arnold Schwarzenegger using it. So how did they get there? Well Dick shared some awesome tips.