The Jobs to Be Done (JTBD) Framework
Understanding that customers “hire” products or services to get a “job” done helps companies innovate on solutions, not just features. https://hbr.org/2016/09/know-your-customers-jobs-to-be-done (HBR)
Understanding that customers “hire” products or services to get a “job” done helps companies innovate on solutions, not just features. https://hbr.org/2016/09/know-your-customers-jobs-to-be-done (HBR)
For Product Managers, success often hinges on influencing cross-functional teams without direct reporting authority. This requires communication, trust, and clear vision. https://productcoalition.com/leading-by-influence-not-authority-product-management-101-72f913d09228 (Product Coalition)
The MVP should be focused on maximizing validated learning, not just releasing the smallest set of features. https://hbr.org/2017/02/the-minimum-viable-product-myth (HBR)
Effective prioritization involves frameworks like RICE, MoSCoW, and Kano to objectively balance impact, effort, and customer value. https://roadmunk.com/guides/product-prioritization-techniques/ (Roadmunk)
Key skills for Product Managers include communication, empathy, analytical thinking, and a deep understanding of market dynamics. https://www.mindtheproduct.com/the-product-managers-essential-skills/ (Mind the Product)
A seminal guide differentiating effective product leadership (focusing on market needs and strategy) from tactical feature management. https://a16z.com/good-product-manager-bad-product-manager/ (Ben Horowitz)
Product teams should talk to customers weekly, synthesize learning, and generate testable ideas rather than waiting for formal research cycles. https://www.producttalk.org/continuous-discovery (Teresa Torres)
The North Star Metric is a single, critical rate that best captures the core value your product delivers to customers, aligning the entire organization. https://amplitude.com/blog/north-star-metric (Amplitude)
Product-Market Fit (PMF) is achieved when your value proposition resonates deeply with a large enough customer segment, leading to organic growth and strong retention. https://pmf.guide/ (Lenny Rachitsky)
A product roadmap is a strategic artifact, not a timeline of features. It should communicate vision and guide trade-offs. https://www.svpg.com/the-art-of-the-product-roadmap/ (SVPG)